Illustration - NFTs project AB InBev & The Juju

Some time ago, we had the opportunity to work together with the creative team of the agency The Juju and the client AB InBev in Mexico.

I created 250 NFTs using color, shapes, and geometry, and taking into account the personality of each partner, we wanted to highlight abstractly the positive emotions of things that every partner likes to do.

These unique digital collectibles were designed to evoke feelings of joy, excitement, and connection, reflecting the diverse interests and passions of the partners involved. From vibrant hues to geometric patterns, each NFT was crafted to capture the essence of what brings people together. Whether it's a love for adventure, a passion for music, or a thrill for sports, every NFT tells a story that resonates with the partners' personalities. By doing so, we aimed to create a sense of community and belonging, celebrating the individuality of each partner while highlighting the collective spirit that binds them together.